A tale of two Guccis

The image shows Gucci Plus by Paolo and GG Supreme patterns, illustrating brand variations. In 1982, Paolo Gucci signed a licensing agreement with Dodo Mark 1, sparking trademark disputes over Gucci Plus.

Licensing Controversy
In 1982, Paolo Gucci signed a licensing agreement with Dodo Mark 1, leading to the creation of Gucci Plus. This subline sparked disputes over the use of the Gucci name.


Examine the pattern and branding on this piece.
